About Me

Joanna Mooberry

Creative Marketing & Communications Professional – My experience has grown from creative design to marketing analytics throughout the customer buying cycle. Starting out my career working in the Adobe Creative Suite has given me a firm foundation in understanding the design, and project management skills needed in marketing. I thoroughly enjoy taking complex scientific and technical concepts into creating easy-to-understand messages and visuals. I love seeing the internal stakeholders (scientists or engineers) happy with marketing communications materials that seek to educate and engage our customers.  Today, I work closely with our marketing and sales teams to analyze customer behavior from website traffic, email conversions and SEO activity to help guide strategic marketing decisions to drive growth. Ask me more about the marketing analytics or view my portfolio of creative materials…